Buckle Up in Your Truck (BUIYT) was a program designed to promote awareness and safety belt usage among pick-up truck drivers and occupants.
BUIYT was introduced in Alabama in 2005 after pick-up truck drivers and occupants were identified on both state and national levels as having the lowest recorded safety belt usage.
The program was modeled after and operated in conjunction with the 2005 Click It or Ticket (CIOT) program, a proven measure in increasing safety belt usage.
BUIYT’s 2005 success led to repeated efforts in 2006 and 2007.
Alabama was one of eight southeastern states that participated in the initial BUIYT programs.
CAPS performed evaluations for both the BUIYT and CIOT programs based on before and after data and compiled a comprehensive report for each program.